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Social Network

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Social networking service

Social Graph

A social networking service is a platform to build social networks or social relations among people who, for example, share interests, activities, backgrounds, or real-life connections.

A social network service consists of a representation of each user (often a profile), his/her social links, and a variety of additional services.

Most social network services are web-based and provide means for users to interact over the Internet, such as e-mail and instant messaging. Online community services are sometimes considered as a social network service, though in a broader sense, social network service usually means an individual-centered service whereas online community services are group-centered. Social networking sites allow users to shareideas, pictures, posts, activities, events, and interests with people in their network.

Social media marketing

Social Network Company

5 Ways to Manage Your Business' Social Media :

1. Make it a group effort

If everyone in your company gets behind social media, it not only increases your visibility on the web, but the responsibility of updating and maintaining can be fairly shared. Asking for every employee to rotate a day that they will keep an eye on the company's social networks creates owner ship and interest among employees. If you're looking for ways to easily manage a company blog, think about group blogging. Not only does it all eviate the time budget issue, it allows for fresher content and a compilation of perspectives that will speak to a greater audience. Ann Handley of Marketing Profs recently commented in a Twitter chat about group blogs that "In-house-penned blogs nurture leaders throughout the org(anization)."

2. Keep a schedule

Setting aside a few minutes a day for a quick scan of trending topics and customer reactions will help you keep on top of the social media news tream. If you enjoy reading the news headlines in the morning with your cup of coffee, tack on a few more minutes to scan Twitter, Facebook and other networks. NFIB's made it easier for you by compiling the Top Daily Must-Reads for every small business owner. When thinking of what to say on social media seems like a huge deterrent, try keeping a schedule. Planning ahead all eviates the pressure to generate constant content. And by all means, you can still be spontaneous and comment or share the latest news of that day, but the structure is what is important.

3. Prioritize networks

As most small business owners find themselves over whelmed with learning and maintaining multiple social media technologies, try focusing on the networks that make the most sense for your business. If most of your customers interact on Facebook, take the time to build out your page and information on Facebook so that you can join the conversation.

4. Use a social media management dashboard

Services like HootSuite and Tweet Deck were created for the busy social media user. Platforms like these allow you to post, reply, and schedule comments for all of your company's social media accounts in one easy format. The dashboards they use to lay out all the different feeds and messages on all your networks iseasy to navigate and allows you to have a pilot'sview over all your social media. You can also assign roles to people with in your company so that everyone uses the same account, but can delineate the work.

5. Outsource your social media efforts

If spending a few minutes eachday on Twitter, Facebook, LinkedIn and the like gives you anxiety, consider completely outsourcing your social media efforts to a specialized agency.

Social networking for your website

Like

Social Networking allows visitors to share quality links through public websites. This means that when a visitor likes your site, he / she can easily recommend it in his / her favorite social networking portal.

Basically, social networks are similar to search engines - the goal is to bring the most interesting and relevant content to the top of the site. In sites like Facebook and MySpace for example, you can measure your popularity by the number of friends or visitors you have. On Twitter, getting more followers is most important.

Remember that once you create a page for your website in a social network site, you should regularly visit it and update it with news. You should really show your visitors that you care about them and bring them new information on a regular basis. After all, your visitors are the most important thing for your website. Check the most popular social networking sites that you can use to promote your website.

Social media dashboard

Hootsuite

When we do the SEO of your website, we use Hootsuite allows you to manage in the same dashboard all your social networks.

You can feed at once all your networks and even choose the date of publication.

Best social networks

Facebook

Facebook is THE social network the best known: more than 500 million registrants. The principle aim is to share with this community of friends on everything and anything. You can start writing, make photo and video on your wall. To be Facebook friends with someone, you must send a friend request and have it accepted. Facebook also allows to react on the comments and news posted by friends via the "Like"button. It's a way to say we found a comment or a post to your liking. Facebook allows a lot of other things: instant chat, send direct message, identify friends on a photo ...


Twitter Twitter is a microblogging platform. LikeFacebook, Twitter allows to share with others. The operation is however different from Facebook: a limitation to 140 characters per message, the opportunity to follow other accounts, no request for an invitation, you follow what you want, photo sharing, video or article is viewed by the use of links. Basically, you post links with SMS. While Facebook is to share with friends, Twitter has a more professional relationship to it. The notion of influence is very present by its logical follow-up information given by others. With Twitter, you read the tweets of people you follow and can Retweet to share with your followers. Real time + retweeting makes it a tool of spreading information but also a very powerful tool.


Google + Google + is the new social network by Google. This is a hybrid solution that incorporates properties similar to Twitter, Facebook, MSN, Skype and Flickr. It is connected to your Google profile and includes four basic elements:

1. The user CIRCLES Google + can be grouped into "circles" withwhich people interacts(friends, family, acquaintances, colleagues ...). Every time an updateis made, it may choose to share it with all or only some Circles. This is the real winner from Google + and Facebook.

2. STREAM: This is a news feed (RSS) which brings together the publications of yourfriends: the updates of articles, the geographical locations and new photos you have connected/subscribed to.

3. Huddle: Huddleis a messaging service extremely fast, similar to BlackBerry Messenger, GroupMe or Beluga. It lets you create a group messaging system. Huddle is also available in mobile app (on Android and iPhone). This messaging system should eventually also work with sms.

4. PICTURES: Pictures brings together collections of photos of the user. Picasa has been renamed for the launch of Google +, it will become part of Google Photos. Mobile users can also activate Instant upload that automatically synchronizes all photos taken from the phone (but do not share before the user has decided).


Linkedin Linkedin is a professional social network. This is the Facebook for your business relationships. Here, your profile will look like a resume outlining your background and training. You can also specify your status: interested in proposals for a new position, sharing of experience required, business ... Unlike traditional job sites such Keljob or Monster, LinkedIn allows you to create your own network with other members. Linkedin informs you of the news of your relationships: updates, new contact and you can chat with them directly via a courier. A premium service is offered with a paid subscription.


Flickr Flickr is claiming the office of Google's Picasa for those familiar with this service. It is distributed by Yahoo. Flickr offers a space to post pictures and videos. There is also the acceptance of friends like Facebook allowing you to choose the desired level of sharing: everyone, some friends, family ... Flickr lets you post your photos on other social platforms Facebook, Twitter or even your blog. You can also geotag the location where the photo was taken. Friends can comment on your photos.


Foursquare Foursquare can tell your friends your location. The big difference with previous social networks is that it uses primarily the mobile phone or smartphone. It also allows users to give their position to provide places where you were to other Foursquare users. Foursquare has established a system of badges to unlock the title of "Mayor" to push users to report their position more often. The person who checked in at a definite place will be awarded the title of Mayor of this place. Check more than 10 times you will get your first badge. This is the logic of competition and competition makes Foursquare so addictive: already more than 6.5 millon users worldwide. In addition, certain types Starbucks brand offer discounts or benefits to their Mayor.


Tumblr. Tumblr. is located half way between Facebook and Twitter and WordPress. This microblogging tool lets you share text, pictures and video easily. As Twitter you follow people and people follow you. You can share the contents of people you follow with your followers. Like Facebook, news, images, video, music thatyou post appear directly on your page. WordPress lets you customize the look of your blog. Tumblr. is more easily accessible and wants a much wider audience than WordPress. More than 14 million microblogs have already been created.

Statistics

Source : Browser Media, Socialnomics, MacWorld.
Research Date : 11.12.2012

Percent of People Who Use Social NetworksPercent Yes
Do you ever use / have a profile on… (Poll Taken in early 2012)
Any social network56 %
Facebook54 %
LinkedIn13 %
Twitter10 %
Google+8 %
Social Network StatisticsData
Total number of Facebook users worldwide1.2 Billion
Total percentage of 18-24 year olds who already use social media98%
Total percentage of people on Earth who use Facebook11%
Total amount of minutes people spend on Facebook every month700 billion
Average amount of time a person uses Facebook per month15 hours 33 minutes
Total amount of people who access Facebook with phone250 million
Total amount of websites that have integrated with Facebook2.5 million
Total pieces of content shared on Facebook each month70 billion
Total amount of unique YouTube users per month490 million
Total amount of YouTube page views per month92 billion
Total amount hours spent on YouTube per month2.9 billion
Total amount of articles hosted by Wikipedia17 million
Average pictures uploaded to Flickr per minute3,000
Total amount of pictures hosted by Flickr5 billion
Average amount of tweets per day190 million
Percent of teenagers who log on to Facebook over 10 times per day22%
Percent of Facebook users under the age of 1025%
Percent of teens that view social networks as unsafe59%
Percent of Americans who aren’t confident in their ability to use privacy settings24%
Top ten most engaged countries for social networking Average Hours Per Month
Israel11.1
Argentina10.7
Russia10.4
Turkey10.2
Chile9.8
The Philippines8.7
Colombia8.5
Peru8.3
Venezuela7.9
Canada7.7
United States7.6